I agree, but it can be useful to produce html and plain text versions of your resume and cover letter too. Per-job customization, and adding custom metadata for cover letters, is also useful.
What worked for me was I creating a simple python script that uses json files with custom data as input, and uses mako templates to create latex, html, and text output.
I've never needed an html version honestly. I do have it setup to produce a text version for copying and pasting into job applications that don't support file upload. Or worse, that want you to paste the same information and then upload your resume anyway.
What worked for me was I creating a simple python script that uses json files with custom data as input, and uses mako templates to create latex, html, and text output.