Normal people need ad blockers about the same way they need clean water. I wish advertising was a viable revenue model for publishers, but it has been abused by large actors for so many years that large US government entities like the FBI recommend an ad blocker[1], and even the FTC lightly suggests it [2].

[1] https://www.ic3.gov/Media/Y2022/PSA221221

[2] https://consumer.ftc.gov/articles/how-websites-and-apps-coll...