Many clients may have visited only one time, but when you reach higher numbers they may be used together with other data to help identify users.

Maybe only one user will have over 100 visits, and then you can uniquely identify them.

Makes sense. I’m not very experienced in privacy but could you explain why uniquely identifying the user is a problem? As in you can tell that there’s one user who visited 100 times but how can you use that information to correlate with an identity?

This is also my question that all the people wearing their smart lawyer hats seem to be claiming but not explaining.

Mainly for targeting ads, I guess.